Currency community can create the most cost effective billboard campaign of all time
Throughout the history of our industry, cash as a payment mechanism has held a strong position in the ‘exchange of value’ market and as such there was little need to encourage the use of cash – it was an essential public service provided free of charge to the people. Now as the payments landscape has […]
The forum for the cash community
In 2016 the International Currency Association was formed to create a cohesive voice for the industry. Two years on, the ICA is launching its own event. The Global Currency Forum is being presented as a bold new proposition for a new era – a flagship, future-focused, thought-leadership forum that aims to help shape the future […]